“Taking the Marketing advantage formed by E-commerce to help brands do business across the country.”

——Mr. Huang Tao is Chairman of the Board of Directors and CEO

         Lily & Beauty,the leading provider of on-line cosmetics marketing and retailing services in China, authorized by and cooperating with the international top cosmetics groups, such as Kanebo, AmorePacific, Henkel, has obtained the authorization of more than 60 renowned world brands including Erno Laszlo, Whoo, Freeplus, Sulwhasoo, Avene and Schwarzkopf to sell their products in China, as a reliable partner.


         In 2010, Lily & Beauty was formally established and headquartered in Shanghai, with 950 employees until the end of 2020, Lily & Beauty always insists on selling only authorized genuine products and expects to offer consumers a high quality and innovative shopping experience.


Beauty Only Worry Away

Through the long-term management and unremitting efforts in the field of cosmetics, Lily & Beauty hopes to provide beauties with the authentic cosmetics around the world, so that everyone can pursue beauty without worrying about the quality.


To become the world's largest beauty provider

            While the company is committed to promoting sales growth, it also helps the brand in various fields such as marketing planning, publicity design and technical support, which has greatly extended the brand’s influence. This win-win cooperation mechanism has laid a good foundation for the company's rapid growth and has become a significant driving force for the company's healthy growth in the cosmetics retail market.


Serving Customer, Sharing Achievement, Shouldering Responsibility, Succeeding Cooperation

        Satisfying our customers is our greatest pursuit. We value teamwork and sharing to promote the common progress, adhere to the honesty and integrity internally and externally, shoulder industry responsibility for customers and society, maintain a benign cooperation mechanism with customers, and seek opportunities for diversified cooperation.